When your firm starts receiving leads, whether it be from an online lead generation source or through another marketing venue, it’s probably easy to keep track of the first few leads you receive. However, once those first 10 leads turn into 100+ leads, it will be extremely difficult to manage. This is why it’s extremely important to have a Lead and Case Management system that helps you track the different steps in your follow up procedure. Also, tracking the leads allows you to accurately calculate your return-on-investment (ROI) and profitability of the leads your firm purchases.

Internet lead generation has become an increasingly popular and viable way for businesses of all types to connect with their consumers. Lead generation companies have continuously improved their methods of attracting desired individuals to their websites, where those individuals can get connected with the product or service provider in their area that can fulfill their needs. It’s a win-win for everyone.

The Office of Disability Adjudication and Review (ODAR) is responsible for holding hearings, issuing decisions, and reviewing appeals as part of the Social Security Administration's process for determining and individual’s eligibility to receive Social Security Disability Insurance (SSDI), as well as Supplemental Security Income (SSI) benefits. As part of this process, the ODAR oversees hearings at 168 different locations across the United States, and as of September 2014, the average wait time in the United States is 12.5 months for an SSI or SSDI hearing, while the total average time to process a case is 405 days. Overall, the nationwide average for winning a disability case at the hearing level is 44%.

In my last post, I wrote about maximizing lead conversion and briefly outlined five tips that can assist in increasing return-on-investment with an online lead service. The article included recommendations on how to create an efficient follow-up process, based on conversations and feedback from attorneys and advocates who use our service. However, upon reflecting on the content of that post as well as the conversations I have with clients on a near-daily basis, I came to the realization that it could be much more effective to sit down with a client and to report the client’s advice directly.

In today’s world the variety of devices that are surfing the web is astounding.

With the rise of online lead generation in the legal space in recent years the market has become flooded with lawyer directory websites, attorney referral networks, and a wide range of full service or specialized lead generation businesses. With this new array of avenues to produce additional cases for your firm now at your finger-tips, it can be difficult to determine which service can provide your firm with the best possible Return on Investment. It is also important to note, that while most of these companies utilize the internet to produce their potential new cases, each and every one of them use different ad campaigns, mediums, and techniques to acquire these legal case leads, all of which inevitably have an effect on case lead quality.

Once you find a high-quality, cost-effective online lead source to assist the marketing of your l

When used effectively, Internet legal case leads can result in tremendous growth for law firms. Many of the largest, most successful firms in the country rely on legal case lead generation to grow their client base. While there is the potential for great success, there are many potential areas for failure. Before purchasing legal case leads, it is important to evaluate whether your firm is set up to handle online case leads. Once deciding to purchase leads, it is critical to understand the keys to success.

Search Engine Optimization (SEO) is one of the most powerful marketing tools available to a law f