Submitted by Rachel on Tue, 10/29/2024 - 17:11

Family law lead generation is the process of getting people looking for help with a family law matter into becoming potential clients, also known as a 'lead'. A 'lead' is a person who has indicated they are intersted in your firm's service, typically by completing a contact form. There are a few tactics firms can use to generate family law case leads online. You can run your own paid advertisements, work on the organic presence of your firm's website, or work with a legal lead generation company.

Family Law Lead Generation Tactics

Generating your own family law leads can be done through a variety of channels. These include:

  • Paid Ads: Running paid ads can help target specific keywords your target clients are searching, allowing you to target family law leads for specific case types.
  • Organic Search: Search Engine Optimization (SEO) can help your firm rank high for target keywords on a search page, below the ads.
  • Legal Directories: Adding your firm to online directories will help promote your firm.
  • Video Marketing: Utilizing video marketing, like YouTube, can help more people discover your family law firm.
  • Social Media: Social media is a great place for your firm to increase awareness and find new clients.
  • Lead Generation Services: A lead generation service can help your firm get more family law leads without having to lift a finger.

What is a Family Law Lead Generation Service?

Family law lead generation services refer to a service that generates and then sells family law leads to attorneys and firms looking to increase their caseload. These services, like eGen, allow family law firms to focus on clients and cases rather than trying to increase family law lead volume through traditional marketing efforts.

How Are eGen's Family Law Leads Generated?

Our family law leads are generated exclusively through paid search. Paid search allows us to focus on the leads that are actively looking for help in specific family law areas. For example, if an individual is searching for help online regarding a divorce issue, they will be shown an ad linking to our website. Here, they will then complete a Free Case Evaluation and the information will be passed along to your firm in real time.

Are the Family Law Leads Exclusive?

Yes, our family law leads are exclusive. All eGen leads are exclusive and they are sent to your law firm in real time. Leads can be sent to your preferred email address(es). It is important to keep in mind that these potential claimants are actively looking for legal help which is why we stress the importance of prompt and persistent follow up.

What Information Will I Receive with Each Family Law Lead?

Each lead that is sent will provide the following information:

  • Type of Family Law Case
  • Marital Status
  • Relationship to Children (if applicable)
  • Case Description
  • Contact Information

What Types of Family Law Cases Are Generated?

Our family law lead generation campaigns generate the following family law case leads:

  • Adoption
  • Child Support
  • Child Custody/Visitation
  • Divorce
  • Guardianship
  • Marriage and Partnership
  • Premarital Agreement
  • Spousal Agreements

How Many Family Law Leads Will I Receive Each Month?

We have no long-term contracts, however we typically ask for a sample size of about 100 leads in a 1-2 month time frame. This will help ensure that there is a large enough sample size to determine if a family law lead generation service is right for you.

How Much Do Family Law Leads Cost?

Our family law lead costs can vary depending on packages. Contact our sales team to get a free custom quote.

Is Lead Generation a Form of Family Law Marketing?

Family law legal case leads can be used to supplement your family law marketing efforts. Instead of working on your digital marketing efforts, we will take care of the family law lead generation campaigns. You can then spend time working with your clients.

Why Work With eGen?

Not only will you receive exclusive family law case leads sent in real-time, but your firm will be assigned a dedicated account manger and access to eLuminate, our in-house case management system. If you would like to learn more about the partnership, please call 617.800.0089 or fill out a form to contact us today!

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Let's Connect!

If you'd like to speak with us today about purchasing Social Security, Personal Injury, Workers' Compensation or Employment Law Leads.

Call us today at 617.800.0089.



Our leads are exclusive so don't delay-Availability is limited.