With more students graduating law school yearly than new legal positions available, the Social Security disability space becomes more competitive every year. You may find that it’s more expensive to run paid ads on Google or Bing than it was five years ago, and new firms are popping up in your neighborhood by the dozen. If you’re finding that it’s hard to retain Social Security disability clients, here are a few tactics you can try to sign more cases quickly.
Tactic #1: Speak With Your Doctor
Doctors typically see patients who would qualify for disability benefits every day. If you a family member or close friend who’s also a doctor, see if he or she could give out your business cards to potential applicants. You can also ask your own doctor for referrals, but keep in mind that good referrals may not be free. If you’re getting slam-dunk cases for free, paying your doctor a little extra may be well worth the fee.
Tactic #2: Pay for Contacts
Instead of investing in your own paid campaigns on Google or billboards, consider receiving leads on a pay-per-contact basis. Lead generation involves paying someone for the phone number and email address of a claimant who’s interested in speaking with an attorney in his area.
eGenerationMarketing has been generating high-quality Social Security disability leads since 2009. Our SSD leads are exclusive, so you don’t need to worry about any new Social Security firms calling your lead before you get the chance.
Tactic #3: Work With a Third-Party Marketer
If you’re truly invested in building up your own brand name or website, a good option is often working with a digital marketing company or PR firm. Paying a PR executive $50 per billable hour for a few hours per week will be significantly cheaper than hiring a digital or public relations marketing effort to work at your firm full time.
Tactic #4: Try Insurance Companies
Much like receiving referrals from a doctor, you can also receive referrals from health insurers. Insurance companies want their clients to receive Social Security disability benefits to lower insurance payouts. It will be impossible to receive these leads for free, but it may be worthwhile to see if any insurers have interest in partnering with your firm.
Tactic #5: Pay For Third-Party Call Centers
It’s impossible to be at your phone 24 hours a day. If a claimant calls you out of your office hours and you’re unable to return the call until the following morning, you’ll likely have a significantly harder time getting ahold of the client and evaluating his or her case than if you had been on the receiving end of the call in the first place.
While it’s not reasonable to answer a phone 24-hours of the day, you can hire a third-party call service to have your calls forwarded to their specialists out of your office hours. You can give call centers a script to screen leads as your intake staff would. While call centers are not legal experts, it might increase the number of clients you end up signing.
Increase Your Caseload Today
If you’re interested in receiving new Social Security clients as soon as possible, consider purchasing Social Security disability leads. There’s no risk in spending thousands on a new website or TV commercial to not have a single claimant call your firm. To discuss our SSD lead pricing and availability, simply give us a call at 617.800.0089.